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Discuss the types, advantages, limitations and implications of Factorial research design

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Introduction A factorial research design is a type of experimental design that involves two or more independent variables (factors) and allows researchers to study the effect of each variable independently and in interaction with others. It is widely used in psychological and social research because of its ability to examine complex relationships among variables. This […]

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Define sampling. Discuss the different methods of sampling

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Introduction Sampling is a fundamental concept in research methodology that involves selecting a subset of individuals or elements from a larger population to represent that population in a study. Since it is often impractical or impossible to study an entire population due to constraints of time, cost, and accessibility, researchers use sampling techniques to gather

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MPC-004 Assignment Answer Index (2024-25)

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IGNOU MPC-004: Advanced Social PsychologyTutor Marked Assignment (TMA) 2024-25 Course Code: MPC-004 Assignment Code: MPC-004/ASST/TMA/2024-25 Marks: 100 Note: All questions are compulsory. SECTION – AAnswer the following questions in 1000 words each. (3 x 15 = 45 marks) Discuss the historical developments that contributed to the emergence of modern social psychology – Read Answer Describe

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Types of prejudice

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Types of Prejudice Prejudice refers to preconceived negative attitudes toward individuals based on group membership. Common types include racial prejudice (based on ethnicity), gender prejudice (sexism), age prejudice (ageism), religious prejudice, and sexual orientation bias. These prejudices foster discrimination, stereotyping, and social inequality in society.

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Characteristics of attitudes

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Characteristics of Attitudes Attitudes are learned predispositions to respond favorably or unfavorably toward objects, people, or ideas. Their key characteristics include direction (positive or negative), intensity (strength of feeling), accessibility (ease of recall), and consistency (alignment between beliefs and behavior). Attitudes influence perception, behavior, and decision-making.

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Prototypes

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Prototypes Prototypes are mental representations of the most typical or ideal examples of a category. In social psychology, prototypes help individuals classify and interpret people, objects, or situations based on prior experience. They influence person perception, social categorization, and stereotyping by shaping expectations and judgments.

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