September 2025

Write short notes on the following topics in about 100 words each: (a) Commercial Advertising and Translation (b) Dubbing and Subtitling

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(a) Commercial Advertising and Translation Commercial advertising focuses on promoting products and services to consumers. Translation in advertising ensures that the brand message reaches a wider, multilingual audience. However, it’s not a literal process—translators often adapt slogans, imagery, and cultural references to suit local markets. A successful translation captures the emotional and persuasive tone of […]

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Discuss the need for translation of advertisements and the specific language style of advertisements.

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Introduction Advertisements play a crucial role in promoting products, services, and ideas. In a multilingual and multicultural world, translating advertisements is essential to reach diverse audiences. The translation of ads goes beyond language; it involves adapting cultural references, emotions, and persuasive techniques to resonate with the target audience. Need for Translation in Advertisements 1. Global

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Explain the role of machine translation in the field of mass communication.

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Introduction Machine translation (MT) refers to the automatic conversion of text or speech from one language to another using computer software or artificial intelligence. In the field of mass communication, where content needs to reach diverse and multilingual audiences quickly, machine translation plays a crucial role in making information accessible and inclusive. Importance in Mass

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Describe the role of translation in cinema.

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Introduction Translation plays a vital role in cinema by making films accessible to wider audiences across linguistic and cultural boundaries. Whether through dubbing, subtitling, or script adaptation, translation allows people who speak different languages to enjoy and understand films originally produced in another language. Key Roles of Translation in Cinema 1. Expanding Audience Reach Translation

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Describe the broadcast language policy in detail.

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Introduction Broadcast language policy refers to the rules and guidelines used by broadcasting authorities to decide what languages are used in television, radio, and other electronic media. In a multilingual country like India, such policies are vital for ensuring inclusiveness, representation, and cultural preservation. Broadcast Language Policy in India 1. Constitutional Framework The Indian Constitution

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MTT-015: Translation and Literature – All Answers (2025 Assignment)

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MTT-015 Assignment Answer Index (2025) Below is the list of all answered English questions from the IGNOU MTT-015 assignment for 2025. Click on each question to view the full answer: Write an essay on Idea of Indian Literature and Translation. Discuss the problems of Translating Fiction. Elucidate the problems of translating poetry. Illuminate Idea of

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Write short notes on the following topics in about 100 words each: (a) Schools of Comparative Literature (b) Translation of Ramayana

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(a) Schools of Comparative Literature Comparative Literature studies literary texts across cultures, languages, and time periods. There are several schools of thought in this field. The French school focuses on influence studies and historical relationships between literatures. The American school emphasizes themes, genres, and universal human experiences. The Indian school encourages comparing regional Indian literatures

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Elucidate Translations of Ancient Indian Classics.

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Introduction Ancient Indian classics—like the Vedas, Upanishads, Ramayana, Mahabharata, and classical Sanskrit and Tamil literature—form the foundation of Indian philosophical, literary, and cultural thought. Translating these texts has allowed their timeless messages to reach wider audiences, both within India and globally. These translations have preserved ancient knowledge and facilitated cross-cultural understanding. Importance of Translating Indian

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