BCOE-141

Your company is planning to launch a new line of organic facial creams aimed at young adults aged 18–30. Conduct a brief market analysis for the new product line.

Introduction Launching a new product requires in-depth understanding of the market landscape, target audience, competition, and consumer preferences. The increasing shift towards organic and natural skincare products, especially among young adults aged 18–30, presents a strategic opportunity. Here, we conduct a brief market analysis for introducing a new line of organic facial creams catering to […]

Your company is planning to launch a new line of organic facial creams aimed at young adults aged 18–30. Conduct a brief market analysis for the new product line. Read More »

Research findings showed that consumption of a particular edible oil is injurious to health. Is this finding relevant to a sweet shop? Justify?

Introduction In the food industry, health concerns and consumer perceptions play a vital role in shaping business decisions. If research findings indicate that a specific edible oil is injurious to health, this information becomes significant for all food-related businesses, including sweet shops. In this context, we explore the relevance of such findings to a sweet

Research findings showed that consumption of a particular edible oil is injurious to health. Is this finding relevant to a sweet shop? Justify? Read More »

What do you understand by the term marketing mix? Explain the components of marketing mix.

Introduction The term marketing mix refers to a strategic combination of various elements that a company uses to meet consumer needs and achieve its marketing objectives. It is often known as the 4Ps: Product, Price, Place, and Promotion. The concept was developed by E. Jerome McCarthy in the 1960s and is widely used in marketing

What do you understand by the term marketing mix? Explain the components of marketing mix. Read More »

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