Social Marketing Social marketing is a strategy used to influence people’s behavior for the benefit of individuals and society. Unlike commercial marketing, which aims to sell products, social marketing promotes positive social change—such as health, safety, or environmental responsibility. Examples include campaigns to stop smoking, promote handwashing, or encourage vaccination. It uses similar tools as […]
Catabolic Reactions Catabolic reactions are metabolic processes that break down complex molecules into simpler ones, releasing energy. These reactions are crucial for maintaining life, as they provide the energy needed for bodily functions. For example, during digestion, carbohydrates are broken down into glucose, which is then used to produce ATP (adenosine triphosphate), the body’s energy
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Psychological Age Psychological age refers to how old a person feels, acts, and behaves, regardless of their actual chronological age. It is determined by emotional maturity, mental capacity, cognitive skills, and ability to cope with stress. For example, a 50-year-old who is active, adaptable, and open to learning may have a younger psychological age than
Bullying Bullying refers to repeated aggressive behavior, intended to hurt or intimidate another person, often perceived as vulnerable. It can be physical, verbal, or emotional and may occur in schools, workplaces, or online (cyberbullying). Bullying negatively affects both the victim and the perpetrator. Victims may develop low self-esteem, anxiety, depression, and even suicidal thoughts. Bullies
Social Hazard Social hazard refers to the negative impact on an individual or group due to harmful social conditions or interactions. These may include poverty, discrimination, violence, peer pressure, or lack of education. Social hazards can affect mental health, self-esteem, and social relationships. For instance, a child growing up in a violent or neglected environment
Sex-Inappropriate Body Build Sex-inappropriate body build refers to physical development in children or adults that does not align with culturally or biologically typical features of their gender. For example, a girl developing muscular traits typically seen in boys, or a boy with features considered feminine, may face social pressure or identity confusion. This can lead
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Phenomenological Theory Explained Phenomenological theory focuses on understanding human behavior from the individual’s subjective experience. It emphasizes personal perception, emotions, and meaning-making processes, rather than just observable behavior. This theory is widely used in psychology and social sciences to explore how individuals experience the world. One of its key proponents is Carl Rogers, who applied
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Ashrama Theory of Human Life Cycles in India The Ashrama Theory is an ancient Indian concept that divides a person’s life into four distinct stages, each with specific responsibilities and goals. It is a philosophical framework for leading a balanced and meaningful life. 1. Brahmacharya (Student Stage) This stage involves learning, discipline, and character-building. It
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Implications of Population Aging in India Population aging refers to the increasing number and proportion of elderly people in a population. In India, this trend is becoming more prominent due to better healthcare and declining birth rates. While it reflects social progress, it also brings several challenges. One major implication is increased demand for healthcare
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Identity Crisis Among Adolescents An identity crisis refers to a period of uncertainty and confusion where an individual struggles to establish a clear sense of self. This is most common during adolescence, a transitional stage from childhood to adulthood, marked by physical, emotional, and psychological changes. Adolescents begin to question who they are, what they
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