MTT-016 Assignment Answer Index (2025) Here are the links to all the answered questions from the IGNOU MTT-016 assignment (Translation and Media): Describe the broadcast language policy in detail. Discuss the nature and role of print media. Describe the role of translation in cinema. Explain what you understand by script. Explain the role of machine […]
MTT-016: Translation and Media – All Answers (2025 Assignment) Read More »
(a) Commercial Advertising and Translation Commercial advertising focuses on promoting products and services to consumers. Translation in advertising ensures that the brand message reaches a wider, multilingual audience. However, it’s not a literal process—translators often adapt slogans, imagery, and cultural references to suit local markets. A successful translation captures the emotional and persuasive tone of
Introduction Advertisements play a crucial role in promoting products, services, and ideas. In a multilingual and multicultural world, translating advertisements is essential to reach diverse audiences. The translation of ads goes beyond language; it involves adapting cultural references, emotions, and persuasive techniques to resonate with the target audience. Need for Translation in Advertisements 1. Global
Introduction Machine translation (MT) refers to the automatic conversion of text or speech from one language to another using computer software or artificial intelligence. In the field of mass communication, where content needs to reach diverse and multilingual audiences quickly, machine translation plays a crucial role in making information accessible and inclusive. Importance in Mass
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Introduction A script is the written form of a communication or performance. In the context of media, a script is a structured document that contains the dialogues, actions, expressions, and scene directions for television programs, films, radio shows, or plays. It serves as the blueprint for production and helps actors, directors, and technical staff understand
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Introduction Translation plays a vital role in cinema by making films accessible to wider audiences across linguistic and cultural boundaries. Whether through dubbing, subtitling, or script adaptation, translation allows people who speak different languages to enjoy and understand films originally produced in another language. Key Roles of Translation in Cinema 1. Expanding Audience Reach Translation
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Introduction Print media refers to all forms of printed communication, such as newspapers, magazines, journals, pamphlets, and books. Even in the digital age, print media continues to play a vital role in disseminating information, shaping public opinion, and supporting democracy. It is one of the oldest and most trusted forms of mass communication. Nature of
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Introduction Broadcast language policy refers to the rules and guidelines used by broadcasting authorities to decide what languages are used in television, radio, and other electronic media. In a multilingual country like India, such policies are vital for ensuring inclusiveness, representation, and cultural preservation. Broadcast Language Policy in India 1. Constitutional Framework The Indian Constitution
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